Lauren Zaslansky ConnerApr 33 min readInvesting Wisely: Avoiding Common Pitfalls in Business StrategyUnderstanding Misalignment in Business Investments I’ve seen companies waste thousands (even millions) of dollars on systems, agencies,...
Lauren Zaslansky ConnerApr 21 min readStop Selling Everything to EveryoneIf you’re selling everything to everyone, you’re probably leaving money on the table. One of the most common mistakes I see in growing...
Lauren Zaslansky ConnerFeb 62 min readSimple Steps to Improve eCommerce BusinessRecently, I had a consumer products business owner come to me asking how we can improve her eCommerce business. Here’s how I approached...
Lauren Zaslansky ConnerJan 161 min readI helped increase sales in eCommerce by 200%.A consumer products company wanted to level up their sales—and I helped them achieve a 200% increase in eCommerce revenue. They needed: -...
Lauren Zaslansky ConnerDec 27, 20241 min readThe Launching of ZAZI’m thrilled to share that I’ve decided to start my own fractional business in 2025. While it’s a bit daunting, I’m excited to embrace...
Lauren Zaslansky ConnerAug 19, 20242 min readAll the Pieces Came TogetherWhen I look back at my career, I see how all the pieces were coming together perfectly. But at the time, I didn’t know it. Here’s what...